art visual identity

About Akershus reklame team:

Akershus Reklame Team delivers services value increasing within distribution, warehousing, logistics, customer service, and campaign execution. Their customers are spread across Norway, ranging from sole proprietorships to publicly traded companies. They stay committed to establishing long-term partnerships with their clients to contribute their expertise over time. Continuity, creativity, and experience have driven significant growth for many of our clients.

art visual identity

Modernized Logo:

I took the triangle icon from the old Akershus Reklame logo and incorporated it into the new design, using it as the letter "A." This integration not only modernizes the logo but also makes it more cohesive and visually appealing, blending tradition with contemporary design elements.

art visual identity

The Color Palette:

The color palette for the Akershus Reklame team—beiges, grays, and a dark, almost black hue—captures the logistical service environment by conveying professionalism, efficiency, and reliability, reflecting the practical and streamlined nature of logistics.

art visual identity

"We at Akershus Reklame Team are incredibly pleased with the result of the modernization of our visual identity. The process of taking elements from the old logo and updating them to a more modern and timely design was handled with great professionalism and creativity. The result has given us an updated profile that preserves elements of our old brand identity while appearing modern and forward-looking."

- ART

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